Ted Baker is a globally recognised British fashion and lifestyle brand known for its distinct design, refined craftsmanship and unmistakable personality. Following the brand’s transition to an online-only model, we supported the relaunch of Ted Baker’s digital presence with a new Shopify store and a full performance framework spanning paid media, retention, CRO and UX improvements. Working closely with the internal team, we established a scalable acquisition and retention engine across Meta and Google, rebuilt their email and CRM foundations in Klaviyo, and introduced a creative and strategic approach to reconnect the brand with loyal customers while reaching new markets. This partnership has supported Ted Baker through rapid digital growth, enabling the brand to re-enter the market with a stronger, more measurable and more resilient eCommerce operation.

Scotch & Soda is an Amsterdam-based fashion brand designing expressive men’s, women’s and kids’ clothing for over 40 years, along with footwear, eyewear and fragrances. Kubix was brought in to build and launch a new Shopify store, creating a stronger foundation for peak-season trading. The refreshed storefront improved navigation, UX and merchandising, giving the team a faster, more flexible platform to activate campaigns globally. Alongside the rebuild, Kubix delivered a coordinated performance strategy spanning paid search, paid social, email and SMS, supported by technical enhancements, optimisation and on-brand creative. During this period, the brand saw significant uplift, with sessions rising by 66% and total sales increasing by over 40% year on year. Technology partners included Shopify, Klaviyo, Google, Gorgias and supporting optimisation tools.

Haws Watering Cans, established in 1886, is the world’s oldest watering can manufacturer, designing, engineering, and handcrafting premium indoor and outdoor cans and accessories in England suppling gardeners and retailers worldwide. To strengthen its eCommerce foundations, we delivered a new Shopify storefront designed for scalability, improved navigation, and a shopping experience that reflects the brand’s craftsmanship. The new build improved product discovery through enhanced filtering and search, while reinforcing storytelling through considered design and content structure. Expanding the brand’s digital reach, we launched dedicated B2B trade sites on Shopify Plus with tailored pricing, access, and payment options enabling Haws to serve wholesale customers more efficiently and expand into new international markets without adding operational complexity. Growth has since been fuelled by ongoing optimisation spanning across Google Ads, Meta campaigns, and email. Through intelligent cross-sell strategies, refined shipping rules, and continual on-site personalisation, Haws has strengthened customer experience, increased average order value, and built a scalable platform ready for the next chapter of its 139-year legacy.

The Fine Cheese Co. is a family-owned British artisan cheese company based in Bath, selecting, maturing and producing fine cheeses, crackers and accompaniments for consumers and over 1,100 stockists across 50+ countries. Kubix replatformed The Fine Cheese Co. from Magento to Shopify Plus, creating a scalable, low-maintenance store with predictable running costs and empowering the in-house team with full control. We delivered a clean, SEO-safe migration across products, customers, content and redirects, followed by hands-on training to ensure confident trading from day one. The new store introduced subscriptions and gifted subscriptions via ReCharge, delivery date selection, and optimised fulfilment through ShipperHQ and Shiptheory, supported by integrations for analytics, payments, and email marketing to streamline operations and customer experience.

Castle Fine Art is a UK-based gallery network and online retailer showcasing and selling original and limited-edition contemporary art and sculpture from leading artists across its nationwide galleries. Migrating Castle Fine Art to Shopify, we delivered a modern, flexible storefront that gives the team full control over content and commerce. The migration included structured data transfer, SEO protection, and hands-on training, ensuring the business could manage updates confidently post-launch. We built a dual-store setup for the UK and US, powered by Shopify Markets, to manage regional pricing, taxes, and fulfilment. The stores were configured for POS readiness, allowing unified operations between online and gallery sales. To strengthen performance and customer experience, we integrated ERP and marketing systems, enabled immersive 3D artwork display via Sketchfab, and enhanced product discovery with advanced search and a mega menu. Every element was validated through comprehensive UAT and a coordinated go-live, supported by ongoing post-launch assistance and optional store support.

TRIP is a leading CBD drinks and wellness brand known for its calming beverages, oils and botanical products stocked across major retailers and online. Kubix supported TRIP with a series of technical enhancements to strengthen their Shopify store, delivering bespoke development work across key page sections and refining the on-site experience. We also implemented advanced subscription customisation to improve repeat purchase potential and equipped the team with flexible, scalable components to evolve their storefront with ease.

What do a racehorse and a website designed and developed by Kubix have in common? They both strive for the best possible performance. Shires Equestrian came to us with a very clear goal in mind: to build four new websites across B2B, DTC and UK and US markets that will improve their customer journey and fuel future growth. A crucial part of a wide reaching tech transformation across the business aiming to get this famous brand’s online presence back in the saddle - and before we knew it, we were off to the races!