Scaling an eCommerce business takes more than ambition. It takes clarity on where growth will come from, which levers to pull, and how your channels work together.
Our approach to eCommerce strategy is built around understanding the reality of your business. We analyse performance, operations and customer behaviour to define a clear roadmap for growth. From channel prioritisation to quarterly planning, every decision is grounded in data and aligned with your commercial goals.
Strategy at Kubix is not a document that gathers dust. It is an active framework that guides how you invest, how you market and how you scale with confidence across Shopify and the wider ecosystem.
If growth is the goal, strategy is where it starts.
Paid social plays a critical role in how modern eCommerce brands grow. It’s where discovery happens, demand is created and momentum is built when it’s done with intent.
Our paid social approach focuses on sustainable growth, not short-term spikes. We combine audience insight, creative testing and performance data to build campaigns that evolve as your business scales. From Meta and beyond, activity is shaped around your margins, your inventory and your wider growth strategy.
As part of a joined-up Shopify growth plan, paid social becomes a predictable engine that supports acquisition, retention and long-term brand value.
When the foundations are right, scale follows.
Email marketing remains one of the most effective channels for scaling eCommerce when it’s built around behaviour, timing and relevance. Klaviyo gives brands the tools to do exactly that.
We design and optimise Klaviyo email marketing programmes that turn customer data into meaningful journeys. From smart segmentation and automated flows to campaign strategy and ongoing optimisation, every message is shaped to increase engagement, repeat purchases, lifetime value and retention.
When Klaviyo is fully integrated with Shopify and your wider marketing activity, email marketing becomes a consistent growth channel rather than an afterthought.
Built properly, it scales with your business and strengthens every customer relationship along the way.
Our content and branding work helps eCommerce businesses show up with confidence.
From creative content and messaging to visual direction and brand consistency, we shape how your brand is seen, understood and experienced across channels. Every decision is grounded in strategy and designed to support growth, not just aesthetics.
With an in-house team covering content, design and brand direction, we apply the same strategic thinking you’d expect from a creative content agency, shaped specifically for eCommerce performance across Shopify, paid media and CRM.
Scaling an eCommerce business often means navigating complex decisions. New markets, new technology, changing customer behaviour and internal pressure to move faster, all at once.
Our eCommerce consultancy gives you direct access to experienced Shopify and growth specialists who help you make the right calls at the right time. We work alongside your team to assess challenges, sense-check plans and provide clear recommendations grounded in real-world experience.
Whether you need strategic direction, technical advice or support through periods of change, consultancy brings clarity and confidence to your next move.
Sometimes the fastest way to scale is knowing exactly what to do next.
We run ads across the main social platforms, including Meta (Instagram and Facebook), TikTok, YouTube, Snapchat and more. If you have a particular platform in mind, we can discuss your requirements with our Paid Media Managers.
We have a team of designers and copywriters in-house for any ad copy and creative your campaigns may require. Of course, if you have branding and designs of your own, then we will work closely with you to use these assets.
We use Klaviyo, Omnisend, Mailchimp and Shopify Email for our email marketing services. If you're unsure of which platform to use, our team can advise on the best plan for you.
ROI means return on investment, and ROAS stands for return on ad spend, or the money you will earn when you spend on ads. If you invested £1,000 on advertising and made £5,000 back, for example, you’d have a 500% ROAS.
Of course. Expanding into new territories using Paid Media is a great way to test the market, and to gather important data at a faster rate.
There's no right or wrong answer when it comes to budgets, as it is based on your requirements and goals. However, we usually recommend to start with £800 per month as a minimum on Google and Meta, as this will give you enough room to start feeling the effects of the platforms.
Don't let our Shopify Plus status fool you! We work with clients on every Shopify plan. Our Plus status simply recognises us as one of the leading Shopify agencies in the world.
We are Shopify Premier Partners, Google Partners, Klaviyo Master Platinum and Meta Business Partners.
Kubix offers a range of marketing services, including email marketing, paid media on Google and Meta, content marketing, and campaign planning. Each retainer is tailored to deliver the most impactful results for your business. During the initial consultation, we provide recommendations and set clear monthly or quarterly targets for both your team and ours.
Premier Partners are recognised for being among the top 3% of Google Partners in their country for running ads.
When our clients grow, we grow too. Learn more about how your brand could scale with our team today.